Find IT managers and MSP buyers at growing SMBs.
IT directors, managed service buyers, and technology decision-makers — verified contacts and buying signals.
Find IT directors at Texas companies with 50–500 employees not using a managed service provider
Found 432 IT decision-makers at Texas SMBs. Results include verified contact data, current IT vendor stack, and contract renewal signals.
| # | Fit Score | Name | Role | Company | Focus |
|---|---|---|---|---|---|
| 1 | 93 | Mike Johnson | IT Director | Texas Capital | Managed Services |
| 2 | 89 | Susan Lee | Head of IT | Lone Star Foods | Networking |
| 3 | 85 | Carlos Rivera | IT Manager | Austin Health | Endpoints |
| 4 | 82 | Pam Williams | Technology Director | Travis County | Cloud Migration |
| 5 | 77 | Brian Scott | Systems Administrator | Dell Medical | Backup & DR |
| 6 | 72 | Tina Nguyen | IT Operations Manager | HEB | Help Desk |
Example searches
Search in plain English. WaffleIQ figures out the rest.
Use cases
Built for every revenue team
Close more MSP deals faster
Get started free →Reach IT managers who are actually decision-makers
At SMBs, the IT manager is often the buyer. WaffleIQ finds them directly — no navigating through procurement.
Know when contracts are up for renewal
WaffleIQ surfaces contract renewal signals so you reach buyers exactly when they're evaluating new providers.
Build MSP pipeline by territory
Get started free →Give reps geographic lists that match service radius
Build territory-specific lists of IT buyers within your MSP's delivery area, segmented by company size and industry.
Track which SMBs are growing into new IT needs
Headcount growth, new office openings, and software adoptions all signal expanding IT requirements.
Find your first 50 MSP clients
Get started free →Target the exact SMB profile you serve best
Filter by industry, company size, location, and current tech stack to find companies that match your MSP's specialization.
Find underserved IT buyers in your market
WaffleIQ reveals IT managers who are managing everything in-house and are prime candidates for managed services.
Enrich your CRM with SMB IT data
Get started free →Keep IT manager contacts current
SMB IT roles turn over frequently. WaffleIQ continuously verifies titles and updates contact data in your CRM.
Score leads by service fit
Automatically rank leads by company size, tech stack complexity, and geographic fit for your MSP services.
Target SMB IT buyers by vertical
Get started free →Build campaigns by industry and company size
Create tailored campaigns for law firm IT managers, dental practice technology directors, or manufacturing IT buyers.
Sync verified IT contacts into your campaigns
Export SMB IT buyer lists directly into HubSpot or Mailchimp with verified emails and company data attached.
Quick start
Enter your domain. Get a tailored prospect list.
We'll suggest your top targets in under 2 minutes.
Data coverage
SMB IT buyers are invisible
in standard databases.
IT managers at 50–500 person companies rarely have LinkedIn profiles, don't attend major conferences, and aren't listed in B2B databases. WaffleIQ finds them through company websites, local business registries, tech vendor partner databases, and job boards.
200K+
SMB IT buyers indexed
84%
Of SMB IT managers not in standard B2B databases
6x
More SMB IT coverage than Apollo
<2min
To build a verified IT buyer list
AI-powered
AI agents that find SMB IT buyers across sources that matter.
WaffleIQ searches local business databases, vendor partner portals, job postings, and renewal signals to surface IT buyers at exactly the right moment.
Key capabilities
Find SMB IT buyers at scale.
Qualified list in under 2 minutes.
SMB-specific sourcing
WaffleIQ specializes in companies too small for enterprise databases but too large to ignore — the 50–500 employee sweet spot for MSP sales.
Vendor stack identification
Surface companies running aging infrastructure, specific legacy software, or current tools nearing end-of-life.
Contract renewal signals
Identify IT buyers whose current MSP or vendor contracts are coming up for renewal in the next 90 days.
Location-based targeting
Build territory lists by metro area, county, or state to find IT buyers within your service delivery radius.
Frequently asked questions.
Ready to build pipeline
Find your next MSP customers.
Build verified lists of SMB IT buyers in minutes. Start your trial today.